Automate Your Digital Marketing with these 5 Automation Tools
Automation is a great way to save time and money when running your online store. It also helps you stay focused on other important tasks while letting your...
digital marketing
19 Most Used Marketing Automation Features for your Business in 2024
Marketing Automation was inevitable, and it is just that the last 24 months have accelerated its implementation. With the new learnings, marketers will be more stringent in the...
31 eCommerce Marketing Strategies for Online Business.
As a result of the pandemic-induced increase in demand, online businesses have revised their eCommerce marketing strategies. Firstly, eCommerce and D2C (Direct to Consumer) businesses would rise by...
Boost your B2B Marketing Automation – in 15 steps.
Why are so many B2B organisations using B2B marketing automation software? Because it allows them to track outcomes and develop marketing plans that are highly tailored and successful...
Burger King Ads (Subtly) snub Rivals.
One of the best Burger King Ads we saw in 2020 was the legendary ‘mouldy burger’ campaign. In the marketing campaign, the company showed off its ‘natural’ ingredients...
The Evolution Of Language: How Internet Slang in Advertising Influences consumer behaviour
As society and the economy progresses, internet slang has evolved from a communication medium to a common language. The subtle impact of internet slang in advertising has influenced...
Crafting a Winning Email Marketing Strategy
Crafting an effective email marketing strategy is essential for driving customer engagement and conversions. This guide covers key tactics, from audience segmentation to content personalization, ensuring higher open...
The Evolution of Social Media in B2B Marketing
Historically, marketers have reserved social media for B2C interactions, where brands can engage directly with consumers. However, the landscape has shifted dramatically, opening up a world of possibilities...
Instagram Marketing Trends: How To Use these Instagram Advertising Strategies to Drive Traffic To Your Business
Instagram marketing is an emerging form of internet marketing, where businesses utilize the Instagram platform to promote themselves. Instagram Marketing Trends for 2023 is quite different from previous...